Social Business and Real Estate

Posts Tagged ‘insurance market’

The battle between direct marketers of short-term insurance and big insurers like Santam on the “cutting of the middleman” is properly under way. Santam has in its advertising direct marketers started and pointed out that insurance premiums more than cover purchase. Insurers to intermediaries (agents) cutting, scoring phenomenal growth in the market, Mr.. Tom Creamer, managing director of Upstream Advertising, the marketing for Dial Direct do, said. According to him, he was within 12 months winsdrempelvlak range. Creamer said the success of Dial Direct, Outsurance and others can be attributed to the tremendous demand for the type of service where the agents or middlemen are cut out. In the case of “direct insurance” the cost of the intermediary cut and assuming that the savings to the client passed in the form of lower premiums and lower administrative costs.

The South African short term insurance market is still dominated by intermediaries / agents in a ratio of 90% to 10% direct marketing. The markets in foreign countries like Britain and America after the 60-40 – or 50-50 ratio moves. Geweldigemededinging between the various companies are underway, the Creamer said. It can be seen in the advertising campaigns of groups like Santam, OUTsurance and Dial Direct. When Outsurance his campaign “cut out the middle man” began, Santam struck back with how well it actually is to be an intermediary to have a reliable service can provide when you claim. There are also other advertisements in the media subtle references to each other’s products and services over and again “attack”, have Creamer said. Read the rest of this entry »

Holcim, and ZII offer protection to houses built through the program Solution house. The protection provided covers a range of damage caused by such natural disasters, fires, explosions, and so forth. Even if there is a third party whose home has experienced damage, such as neighbors, will also be given protection for USD 25 million.

“Property insurance our partnership with Holcim is provided free of charge in the first year. In subsequent years, the premiums charged to be relatively cheap,” said President and CEO of Zurich Indonesia, Sancoyo its building.

For homes with a value of USD 50 million building, he pointed out, will be charged a premium of USD 75 000 each year. ZII dare to give this as cheap premiums, Sancoyo said, because the Holcim dare to guarantee that the materials and construction processes are carried out, for the houses on the Home Solution program, have a good quality.  Read the rest of this entry »